Thursday, April 26 – From the BankUnited Center in Miami LIVE on Telemundo 7pm EST Pre-Show: “La Alfombra de los Premios Billboard” and 8pm EST Awards Show: “Premios Billboards de la Musica Latina” presented by State Farm, will include 70 Telemundo staff social and digital teams interacting in Real Time with amazing Live Stream coverage headed by Borja Perez, Senior Vice President, Digital & Social Media, Telemundo Media.
Without a doubt Telemundo Social will be the trending topic worldwide and there social efforts will be tracked and monitored though a partnership with Trendrr.TV. “It will bring a uniquely integrated SocialTV experience to viewers”, said Borja Perez. Telemundo will incorporate Trendrr.TV’s social-media and conversation curation to provide a comprehensive real-time worldwide view of the hottest social topics surrounding the biggest Latin music event of the year.
“Integrating a real-time social layer into tent pole events has proved an engaging and effective value add to viewers, the TV networks and advertisers,” added Trendrr.TV president, Tom Donohue. “Telemundo’s audience is already socially active, but this should send the audience into overdrive.”
The Live Stream interaction will be hosted by an amaZing team of Telemundo personalities: Jorge Bernal, Humberto El Gato, Jessica Carrillo, Emeraude Toubia y Maxx Guetta. We are looking forward to interacting with them throughout the night on the live stream!
Marc Anthony will be honored with the Billboard Hall of Fame Award; and Aylin Mujica and Daniel Sarcos will co-host the distinguished music special. Pitbull, Don Omar,Cristian Castro, Juanes, Samo, Natti Natasha, Loalwa Braz, Akon, Olga Tañon and Paulina Rubio some of the star-studded line-up of performers.
The Billboards Latin Music Awards honor the most popular albums, songs, and performers in Latin Music, as determined by the actual sales and radio airplay data that informs Billboards’s weekly charts during a one-year period from the issue dated February 6, 2011 through this year’s January 29, 2012 issue. Finalists, and the eventual winners, reflect performance of new recordings on Billboard’s sales charts, including Top Latin Albums, and radio charts, including Hot Latin Songs, with album categories confined to titles that did not chart before Billboards’s Nov. 7, 2010 issue, but excluding finalists from the prior-year’s Billboard Latin Music Awards.
PinkGirls started a social campaign on Twitter today asking our favorite Latin Music artists to please stop by and say HOLA to our Twitter Fans. We are looking forward to using our NEW handheld quality condenser #iRig Mic and iPhone4S from Radio Shack. We will also be dressed Pretty In Pink by one of the TOP Fashion boutiques located in Coral Gables My Best Friends Closet. Dedos cruzados and we will let you know tomorrow about our adventure on the red carpet Billboards 2012 WEPA!