By Lynn Ponder: I was invited to participate in the #ArtOfFashion event, a FUN bloggers outreach program that gave me the opportunity to learn how Sears has evolved into searsStyle and has become a fantastic option for affordable fashionable clothing.
My assignment started out by viewing online and getting familiar with the “Shop your Way” social <searsStyle platform. I created my profile and began picking items I would honestly buy, comparing prices as I got ready for #ArtOfFashion in South Beach at The Raleigh Hotel, where I would meet many bloggers that I knew but also would have a chance to meet others that I had never met before.
#ArtOfFashion event took place during Art Basel and traffic was mega crazy to get to South Beach but I got there on time and once I arrived it was pampering happy times! I was greeted by a friendly Sears team who thanked me for coming and invited me to a jean bar full of Bongo and Kardashian Collection fabulous jeans for all bloggers to pick one and keep!!! Followed by meeting Jenni Radosevich creator of I-SPY DIY Style.com and a playful session of self expression by learning how to bling your jeans and shirts.
We had lunch in a beautiful setting outdoors at the Raleigh Hotel penthouse suite with an amazing terrace overlooking Miami Beach on a beautiful perfect day. Bloggers had time to meet, chat and take a look at the latest styles from different collections featured at searsStyle.
@Ponderful, @astriddrivera, @AlexaOlavarria, @Andreinazambrno, @JackyOlavarria
Inside the penthouse we got mini-manicures by Sally Hansen and of course I picked a hot pink color for my nails. After lunch I met Lourdes an experienced make-up artist for NYX Cosmetics Eye Make-up who created a sexy smokey look which made me almost red carpet ready, just needed to get to my pink wig LOL!
My personal style is aligned with the Kardashian Kollection. The quality of KK, chic styles and fit to the body is truly a keeper for my fashion closet. I wore my KK Stud Dress to the event and all the bloggers loved it!!! Among other brands they carry, I liked Bongo and from Metaphor I bought a cute black sequin sweater!
Truly a wonderful experience as I continue my journey as a digital influencer working with brands that are part of my life, furthermore sharing their value through my passion for social media!
“I am a member of the Collective Bias® Social Fabric® Community. This shop has been compensated as part of a social shopper insights study for Collective Bias™ and searsStyle #CBias #SocialFabric”. All opinions are my own.