Influencer Marketing at @AHAA #AhaaFuture 2016
Apr23

Influencer Marketing at @AHAA #AhaaFuture 2016

 Last week, dressed by fabulous Venezuelan designer Viviana Gabeiras, I attended AHAA The Voice of Hispanic Marketing 2016 Annual Conference where Digital advertising was front and center with discussions about seamless integration of influencers who are changing the marketing landscape with unprecedented speed. I got to create interesting content and learn how media companies and brands are integrating Influencer Marketing into their overall strategy online. The opening reception included an awesome performance with famous brother duo Mau and Ricky Montaner which set a wonderful tone for the next two days of the conference. Me, Mau and Ricky Montaner: Next day I met Clorox , CMO Eric Reynolds  and asked him about influencer marketing: I was fortunate to be sitting close to Wendy Clark, CEO DDB North America, and introduced myself right before her keynote at AHAA. Wendy was attentive as I talked about my global movement for women #BeNumberless. Cut to Wendy’s keynote and as she talked about content creators she mentioned my name!!! Grateful for the good impression I created in Wendy during our short conversation. Wendy is a brilliant mind who shared her 100 days experience in new CEO position at DDB North America with valuable insights to learn from. Wendy is an incredible role model that leads by example and walks the talk!!! Wendy took a picture with me, supporting #BeNumberless Movement: One the most important messages Wendy Clark shared at AHAA Conference:  “Speed is the currency of business”. “Speed is impacting everything we do in advertising” Two other quotes that I loved from Wendy Clark: Content creators are not household names they are ‘handheld names’ ~ @wnd @AHAA #ahaafuture  Lin Manuel Miranda is one the most brilliant and creative minds of our times ~ @wnd @AHAA  And talking about content creators another great panel titled: “Looked Into How Influencers Are New Taste-Makers Marketing Industry” with Luis Balaguer CEO Latin We, Ariadna Gutierrez Miss Colombia and Juan Pablo Zurita social media super star. Juan Pablo talked about branded content and how his brand integrated seamlessly:  Luis Balaguer had great information to share about the evolution of Latin We and TOP Latin American Influencers becoming HUGE Media Stars. Latin We has become a media company reaching millions and millions online through clever social media strategies. Loved this panel and enjoyed moderator and friend Raul García. Check out some fabulous networking moments: The Girls: Carla Eboli, Ana Easlick and Erin Conrad: Telemundo Digital VP Borja Perez and Ayan Valle: AHAA Board Directors: Manny Machado, Isaac Mizrahi, Horacio Gavilán: Thank you AHAA for a great conference! See you in 2017!!!    ...

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#Canelitas #Roycenaticas listas para ver musical event of the season?!?
Mar19

#Canelitas #Roycenaticas listas para ver musical event of the season?!?

 Tyler Perry’s The Passion airs live on FOX this Sunday night at 8 PM ET. Perfect to watch with the whole family, the two-hour event is a modern-day retelling of the story of Jesus Christ’s last hours on Earth and will take place in New Orleans, host and narrator Perry’s hometown. Long before its arrival in the United States, The Passion was a hit in the Netherlands, where it has been produced every year since 2011. The U.S. adaptation will be filmed at nine locations in NOLA in front of a 25,000-member audience and will feature a procession of 1,000 people walking through the streets of the city with a cross. While most of the scenes will be filmed live, certain scenes had to be pre-taped due to the scale of the event. And, since the story is set in modern day, the show requires modern music, doesn’t it? The soundtrack is available for sale starting today and includes hits from top-notch artists like Whitney Houston, Celine Dion, and Train, all sung by The Passion cast, as well as original songs written specifically for the event. Y we’re soooooo excited that dos de nuestros artistas latinos favoritos—Prince Royce y Jencarlos Canela—are part of this special event! Canela, who recently made his American television debut on NBC’s Telenovela, plays the role of Jesus, while Prince Royce, fresh off the success of his first English-language album Double Vision, plays Peter. ¡Qué talento! The TV special can also be streamed live on Fox.com or FOX NOW mobile apps, starting with exclusive pre-show on Sunday night at 7:30 PM ET/6:30 CT, and will be available On Demand after air starting March 21st. @webcitygirls will be watching! Will you? Déjanos sus comentarios below!  ...

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#MiamiRocks Concert Event con @MiamiSymphony
Mar17

#MiamiRocks Concert Event con @MiamiSymphony

 Amigos de Miami! Están listos for a night of beautiful music? This Sunday, March 20th, Miami Symphony Orchestra hosts MIAMI ROCKS: Celebrating a City Where Music is Everything, a unique and exciting concert event held at Adrienne Arsht Center for the Performing Arts of Miami-Dade County. Venezuelan-born Maestro Eduardo Marturet, currently in his 10th season with Miami Symphony Orchestra, will conduct the show with exquisite precision. Together with Stage Director Richard Jay Alexander and Classical-Crossover Director Rudy Perez, they will welcome a diverse array of accomplished performers from a variety of musical genres. The night’s impressive lineup includes three-time Grammy-nominated Afro-Caribbean group Tiempo Libre; pianist-composer Lola Astanova; electric guitarist Brev Sullivan; South Floridian crooner Louis Amanti; Grammy Award-winner Kyng David (former member of the Bahamian group Baha Men); and Rock & Roll Hall of Fame member and R&B legend Sam Moore (of the famed soul duo Sam & Dave), who will be honored at the concert. As Miami’s professional symphony, Miami Symphony Orchestra (MISO) plays a key role in the city’s cultural scene and is composed of 80 musicians from all corners of the world, representing the incredible diversity and talent that energizes South Florida. Get your tickets now at arshtcenter.org for this can’t-miss evento musical! Show starts at 6 PM. ¡No se lo pueden perder! @webcitygirls hopes to see you there! Check out the Program below: -with Tiempo Libre, Afro-cuban ensemble -with Lola Astanova, piano -with Brev Sullivan, electric guitar -with Haven Star, vocalist -with Nathan Pacheco, vocalist -with Sam Moore, vocalist -with Kyng David, vocalist -with Louis Amanti, vocalist -with Victor Valdez, vocalist -with Malena Burke, vocalist -with Tony Medina, electric guitar -with EnVee, vocalist...

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Time for the perfect getaway? Here are 5 decisions you need to make first.
Mar16

Time for the perfect getaway? Here are 5 decisions you need to make first.

 Decide on… your dates Your starting point should always be your dates. When can you take a break from work? From there, decide on your destination. Consider things like weather and natural occurrences, like hurricanes and monsoons. Also, think about when flight prices are likely to be lowest, and when accommodation will be quietest. Decide on… your destination How to decide on this one!? The world is huge and there is so much to choose from. Start by chatting to friends and family; is there anywhere they would highly recommend, or avoid going again? Watch the news; are their any current troubles you should be aware of, or virus outbreaks? And what about your budget? Often this can massively dictate where you do and don’t go. Once you’ve considered all of these things, your list of vacation ideas will likely be much smaller. Decide on.. your accommodation There is so much variety now when it comes to picking the style of accommodation you will stay in. You could go classic, like a whistler hotel or a beach villa. Or, you could go for something quirky, like a mountain-side yurt! Consider what is important to you. If you like a big and comfortable bed and a reliable shower, you might be happiest in a luxury hotel. Decide on…. your transport Even if you have booked your flights by now, chances are you’ll need more transport at least somewhere. It’s pretty unlikely you live within walking distance of your airport, after all! Planning your other transport ahead of time is likely to save you money. Book your train tickets, your coach travel or your taxis. Then, make a backup. Say, for instance; you’ve planned to take a taxi to the airport for an early morning flight. You need to make a plan for what will happen if your taxi doesn’t show. First off, store some extra local taxi numbers in your phone. Then, speak to a friend in the local area and ask if they’d be able to help you out should the worst happen. Good planning like this means you can put your mind at rest. Also, consider your transport on the other side. You might not have immediate access to WIFI where you are headed. If you need to take the bus to your accommodation, for example, find out where the bus stop is. Find out the bus number you need and the times it runs. Again, plan a backup solution. Decide on… your packing Most long-haul flights come with a large hold suitcase allowance anyway. If this is the case, you can pack far more liberally. However, if...

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How to Plan an Awesome Birthday Party for Your Teenage Daughter
Mar04

How to Plan an Awesome Birthday Party for Your Teenage Daughter

 Teenage girls can be really picky, especially when it comes to things to do with their friends. Being a teenager is hard, and if they do something deemed ‘uncool’ it can feel like the end of the world. If your teenage daughter wants a party for her next birthday, then you’re both going to need to work together to have a party you’re both happy with. She’s growing up; you need to remember that she won’t want to be treated like a baby. This means that clowns and face painters are probably out of the question! Take some tips from this guide to plan an awesome birthday party for your teenage daughter: Get Her to Write Out a Guest List As it’s your daughter’s party, she should have a lot of say in who attends. You can look over the guest list and make any final cuts if you need to of course, but making sure her best friends are there with her will make it a much better party for her. Plus, once you have the guest list you can start to plan other things. The guest list might dictate the size of the venue, how much food you need, etc. Decide Where to Host it Where will you host the party? You could have it at your own house, but you need to bear in mind the clean up there will be afterwards. Also, you run the risk of things getting broken or damaged if you’re not careful. Having it at a hall or somewhere like that could be better for your peace of mind. Make sure the venue will fit all of the guests in as well as any vendors you might be hiring for the day. Keep the Food Simple Keeping the food simple is a really good idea when it comes to teenagers. If you do too much food, it’s likely that lots of it will get wasted. Plus, they’re not kids; you don’t want sandwiches, crisps and chocolate. Why not have a pizza party with a chocolate fountain or something? Ordering in pizza is so much easier than preparing lots of different things. They’ll probably appreciate it much more too! If not pizza, then another treat food you can order in instead.   If you have the budget, why not surprise your daughter and her friends with luxury transport to the party? To get an idea of what you’d be spending, look at http://www.americanlimos.org/rates/. She’ll love arriving in style in front of all her of her friends. Go Outfit Shopping Your teenager is going to want to look amazing for her party, but...

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A Guide To Organizing A Girl’s Skiing Break
Feb25

A Guide To Organizing A Girl’s Skiing Break

 Do you love to travel with your girlfriends? If the answer is yes, the chances are that whenever you and the girls go away, it’s to a hot location, where you sunbathe and sip cocktails, are we right? Well this year, why not plan a girl’s break with a difference and go skiing? Beach breaks are great, but sometimes, it pays to mix things up a little. They still sell cocktails in ski resorts; you just can’t sunbathe while sipping them. Whether you’ve skied before, or not, a skiing break could be the perfect girl’s getaway. There might not be any white sandy beaches – sorry girls, but there will be beautiful mountains to glide down, and apres bars to drink in. Not to mention the fact that the accommodation on offer tends to be incredibly luxurious. A ski vacation can be a lot of fun and can make a welcome break from your normal beach trip. To plan the most amazing girl’s skiing break, keep reading. Book a chalet, not a hotel Believe it or not, chalets often work out cheaper than hotel rooms, if there’s a group of you, that is. Plus, by opting to stay in a chalet, you’ll have an entire ‘house’ to relax in, instead of just a hotel room. You’ll have a kitchen, so you can cook whatever you fancy. Plus, you could even have household help if you opt for a catered chalet. The great thing about opting for a chalet is that you can get some fantastic deals. If you go for a package deal, like these Mont Tremblant rentals, you can save money and spend your break living in luxury. It’s just a case of being smart about the accommodation you pick and where you book it from. Hire a ski instructor If anyone in the group can’t ski, it’s a good idea to hire a ski instructor. While you could opt to take part in group classes, private lessons will see you progress more quickly. As a group, hire a ski instructor for the week and then split their time up between you so that you all have the chance to improve your skiing abilities. It’s a good idea to specify that you’d like an English-speaking ski instructor. As otherwise, you may end up learning from someone who doesn’t speak very good English. This will make the learning process much more difficult and may hinder your progress. Reserve your lift passes in advance Whatever you do, don’t leave buying your lift passes until the day you arrive, else you’ll spend hours queuing for them. It’s best to reserve them...

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